为什么食品饮料并购看重安全和渠道？
中国食品饮料企业的价值来自品牌、渠道、产能和供应链。但食品安全、库存、经销商质量和应收账款会直接影响估值和交易结构。
估值重点
估值应关注品牌定位、渠道结构、毛利率、产能利用率、供应商稳定性、库存周转、食品安全记录和营运资金。
尽职调查重点
尽调应覆盖商标、配方、食品安全体系、渠道合同、供应商、库存、召回记录、环保合规和历史投诉。
卖方准备
卖方应准备渠道收入拆分、供应商合同、食品安全文件、库存账龄、商标配方、产能数据和质量记录。
Lyndon如何协助
Lyndon可协助中国食品饮料企业、买方和顾问准备估值、资料室、尽职调查清单和交易执行。
About the Author
Daniel Bae
Co-founder & CEO, Lyndon Advisory
Daniel is an investment banker with 15+ years of experience in M&A, having advised on deals worth over US$30 billion. His career spans Citi, Moelis, Nomura, and ANZ across London, Hong Kong, and Sydney. He holds a combined Commerce/Law degree from the University of New South Wales. Daniel founded Lyndon Advisory to solve the pain points in M&A, enabling bankers to focus on what matters most — delivering trusted advice to clients.
About Lyndon Advisory
Lyndon Advisory is an M&A advisory firm built for Asia Pacific. We help business owners sell their companies and investors make strategic acquisitions with senior-led execution, disciplined process management, and AI-supported buyer intelligence.
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